Is Couponing Worth It? – What Percentage IS Really Saved?
Is Couponing Worth It? – What Percentage IS Really Saved? When I first started out couponing 15+ years ago, I would save between 10 – 15 percent on my shopping trips. At that point in time, I still called myself a true couponer. I was clipping and saving, but things change, kids happened, and our budget got tighter. On top of all those changes, our grocery shopping list got bigger. My couponing mindset changed quickly, and I learned to shop sales (with coupons), stock up, and stick to my list. As well as other little tips and tricks. While the world of couponing continues to change, I started wondering how many people say they use coupons and what percentage they are saving on their grocery bill. Especially as we are entering into the digital age of couponing, we are finding less paper produced resources. Searching for exact numbers for my questions, I found some statistics released by the Juniper Research Company. I found it shocking. I never thought that the numbe...